Privacy statement
for the use of the website www.monastero-arxvivendi.com of the company Monastero Arx Vivendi - HM Monastero Srl ("company"), based in Via Mantova 13, I-38062 Arco (TN).
1. General information
1.1 The protection of your personal data is very important to us. We therefore process your data exclusively on the basis of the EU General Data Protection Regulation No. 679/2016 (hereinafter, "GDPR").
1.2 In this data protection information, we inform you about the most important aspects of data processing within the framework of our website (hereinafter, the "services" or "products").
1.3 All terms in this data protection declaration have the meaning defined in the legal sources mentioned in point 1.1.
2. Processed personal data
2.1 When you visit our website, we process the following personal data:
(a) log data and IP address;
(b) information about how you use the services;
(c) technical data, such as the URL from which you were referred to our website, your IP address, network and PC performance, browser type, language selection, operating system, etc.;
2.2 If you contact us using the contact form on our website or by email, we will process the following personal data:
(a) name;
(b) email address;
(c) telephone number;
(d) content that you communicate, contribute, upload, etc.;
2.3 If you register for our newsletter using the newsletter registration form, we process the following personal data:
(a) name;
(b) email address;
2.4 Without the data just mentioned, we cannot offer the services.
3. Purposes of data processing
3.1 We process the above-mentioned data for the following purposes:
(a) To improve existing services or to develop new services and to analyze your user behavior in relation to these services;
(b) To ensure the functionality and security of the Services;
(c) For the handling of pre-contractual measures regarding an order to the company or a business relationship with the company;
(d) To enable delivery of the information you have requested;
(e) Storage of data to facilitate communication regarding future business relationships with the company;
(f) To keep you informed of news and updates on our services;
(g) To comply with legal obligations;
4. Legality of Processing
4.1 Consent: If you use our contact form or our email address to contact us, you give your express consent to the processing of your personal data for the processing of pre-contractual measures in order to enable the delivery of the information you have requested in relation to the Storage of the data to facilitate future business relationships with the company.
4.2 Consent: If you register for our newsletter, you give your express consent to the processing of your personal data in order to inform you about news and updates of our services.
4.3 Legitimate interest: When you visit our website, we save your IP address (anonymized), information about how you use the services and other technical data. This serves to safeguard our legitimate interest: improving our website and our services.
4.4 Legitimate interest: When you visit our website, we save your log data and IP address. This serves to safeguard our legitimate interest: ensuring IT security against fraud.
4.5 We process your personal data to fulfill the legal obligations imposed on us.
5. Transmission of your data to third parties
5.1 We may transfer your personal data to third parties, so-called processors, as follows:
Processor: Google Analytics
Data categories transmitted: IP address (anonymized); Information about how you use the services; Technical specifications;
Purpose of the transmission: To improve existing services or to develop new services and to analyze your user behavior in relation to these services;
5.2 When you visit our website, you may find yourself on other websites on which data may be collected beyond our control. In this case, the data protection regulation of this other website is decisive.
6. Cookies, Pixels and Other System Technologies
6.1 We collect personal data using system technologies (cookies, pixels, tags), which can also be stored on your computer. For information on how we use these technologies, please refer to our cookie policy, which you can find here.
7. Duration of the processing of your personal data
7.1 The duration of the storage of personal data is based on the applicable statutory retention periods and legal obligations. Personal data that is processed on the basis of contractual obligations or legal provisions is stored for as long as it is absolutely necessary for processing.
The storage of the data, which is processed on the basis of your consent, takes place until revoked.
8. Minors
8.1 We do not offer our services to minors under the age of 14. If you have the duty to supervise a person who is not yet 14 years old and you notice that the minor has transmitted data to us without our consent, we ask that you contact us immediately info@monastero-arxvivendi.com, T +39 0464748059, so that we can take the legal measures in the interest of the minor.
9. Your rights
9.1 You have an absolute right to access your data at any time. In principle, you have the right to information, correction, deletion, restriction, data portability, revocation and objection.
9.2 If you revoke your consent to data processing, this will not affect the legality of the data processing prior to revocation. In certain cases your personal data can also be processed by us after your revocation; but only if there is a legality reason different from the consent. You can object to direct marketing at any time.
10. You can reach us under the following contact details:
Monastero Arx Vivendi - HM Monastero Srl
Via Mantova 13
I-38062 Arco (TN)
info@monastero-arxvivendi.com
www.monastero-arxvivendi.com
VAT ID 02543330225
Google Analytics
Google Analytics may be integrated within our online offer. Google Analytics is a web analysis service offered by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").
The information collected by Google Analytics about your use of this website is generally transmitted to a Google server in the USA and stored there. However, due to the activation of IP anonymisation on these websites, your IP address will be truncated beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator.
You can prevent the collection by Google Analytics by downloading and installing the browser plug-in available under the following link: Browser add-on to disable Google Analytics (https://tools.google.com/dlpage/gaoptout?hl=en).
Google is certified under the Privacy Shield agreement and thereby offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active). For more information on Google's use of data, settings and opt-out options, please refer to Google's privacy policy (https://policies.google.com/technologies/ads) and the settings for the display of advertising by Google (https://adssettings.google.com/authenticated).
ADDITIVE+ LANDINGPAGE - Online Marketing and Landing Pages
Beside our website we do also operate optimized landing pages for means of hotel online marketing. To process your request, reservation, order, activation, registration or the transmission of other contact forms on our website as well as to save and store your data we use cloud services, CRM systems and software provided by ADDITIVE Srl, 39011 Lana (BZ), Italy (“ADDITIVE”), our partner in the field of hotel digital marketing. The adequate level of data protection is based on data processing agreements with the respective company.
Our landing pages use Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics enables website operators to analyse the user behavior of the visitors. The information about the user behavior is transmitted to and stored by Google on its servers.
Your IP address is collected but immediately anonymised (for example by deleting the last 8 bits). As a result the geolocation data is less accurate.
You can prevent the data collection connected to your use of our online services through cookies and the processing of this data by Google, by installing the browser-plugin available at the following link:
https://chrome.google.com/webstore/detail/google-analytics-opt-out/fllaojicojecljbmefodhfapmkghcbnh
ADDITIVE has an insight into data gathered through Google Analytics. This data will be used only to analyse the use of our websites and to evaluate our marketing and distribution strategies.
Our website and landing pages also use functions provided by ADDITIVE for the multi-channel monitoring of the use of our websites as well as marketing and distribution strategies like landing pages, newsletter and social media presence. Information about your visits and submitted forms on our websites are also transmitted to ADDITIVE in order to evaluate and optimize our marketing and sales measures.
The data processing takes place in accordance with the requirements of art. 6 para. 1 lit f (legitimate interests) of the GDPR.
Our objective in accordance with the GDPR (legitimate interests) is the improvement of our products and services and our web presence through the analysis of the use of our website as well as marketing and distribution strategies.
Our website and our landing pages also use remarketing functions provided by Google Inc. (“Google”) and by Meta Platforms Inc. (“Meta”). Therefore, Meta and Google will know that you have visited our website. This way visitors of our website and of our landing pages will find ads adapted to their interests on Google’s advertising platforms and on the social media platforms Facebook and Instagram.
The data processing takes place in accordance with the requirements of art. 6 para. 1 lit a (consent) of the GDPR.
When you visit our landing pages a banner will inform you about the use of cookies for remarketing functions. If you continue using the website or click on the respective button you consent to the use of cookies. You can deny your consent anytime, by visiting the page containing the cookie information and denying the use in the banner that will be displayed.
ADDITIVE+ VOUCHERS
On our website you have the possibility to buy vouchers by using the integrated voucher software. To process your purchase and to save and store your data we use software provided by ADDITIVE Srl, 39011 Lana (BZ), Italy (“ADDITIVE”) in the context of voucher marketing. Through the use of these services and systems your data will be processed and stored in the EU.
The data you provide is required to fulfil the contract or to carry out pre-contractual measures. Without this data we cannot conclude a contract with you. The data will not be transferred to an outside third party, except for your credit card data which will be transferred to the payment provider and to our tax accountant to fulfil our tax obligations.
The data processing takes place in accordance with the requirements of art. 6 para. 1 lit a (consent) and/or lit b (processing necessary for the performance of a contract) of the GDPR.
ADDITIVE+ NEWSLETTER
On our website you have the possibility to subscribe to our newsletter. For the subscription we need your email address and your consent to receive our newsletter through ADDITIVE, our provider for hotel e mail marketing. To provide you with relevant information we also gather and process voluntary information concerning interests, name, date of birth and country/region of origin in our hotel newsletter tool.
After signing up for our newsletter you will receive an email containing a link to confirm the subscription.
Your subscription can be cancelled any time by clicking on the cancellation link in the respective newsletter.
To process your subscriptions and to send our newsletters we use software provided by ADDITIVE Srl, 39011 Lana (BZ), Italy (“ADDITIVE”). Through the use of these services and systems your data will be processed and stored, at least in part, also outside of the EU or the EEC. The adequate level of data protection is based on data processing agreements.
